If Just Stop Oil “won,” who lost?
Spoiler: It might be everyone
Social movements love talking about “tipping points.” In Extinction Rebellion UK, we were borderline obsessed with one in particular: the so-called 3.5% rule - a stat lifted from research suggesting that when just 3.5% of a population actively engages in protest, social change becomes inevitable. But there’s a catch: that 3.5% figur…



